Ice cream for breakfast—”honestly, it’s good!”
It’s worth taking a moment to read and re-read this wonderful ad copy:
Kids love it. In fact, just about everyone thinks it’s wonderful (once they get over their surprise). It’s your favorite hot wheat cereal … with the sugar, cream and flavor served up in a new, fun-to-eat way.
It takes ideas to keep kids interested in breakfast. This one deserves a try, don’t you think?
And finally, the kicker:
Guard your family with hot “Cream of Wheat”!
Just thinking about ice cream for breakfast makes me feel safer already.
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